There is extremely hot traffic on Gaming. The audience is always active and warm, even though many of them are still kids going to school as the majority of them are adults.
This kind of traffic can be easily managed by looking for offers related to CS:GO 2, Dota, and even Stalcraft and League of Legends, or more casual games for the mobile audience like PUBG Mobile, and Clash of Clans.
Your content must be based on moves and plays from great players, or showcasing the offers that tend to be related to loot boxes or casinos (skins casinos, for example). Or, in some cases (for MMOs), gold farming, where you can get a good percentage of their transactions if you drive the traffic to the platform.
Bear in mind that this audience, although easy to redirect, is very careful with their personal data, so be careful about what offers are you promoting, as you don’t want to direct traffic to a phishing website.
In fact, if you complement these offers with gambling offers related to cryptocurrency casinos, you can get even more traffic.
Gambling and Gaming traffic are the same?
They’re not strictly the same, it depends on the game. If we take Dota and Counter-Strike Global Offensive as an example, we can see that there’s an entire market for loot boxes and “gambling” as they’re looking for weapons skins, and keys that can be worth thousands of dollars. So, anything similar to these kinds of features will catch their attention, and if the platform is safe, they will be on it.
A weapon skin with a 0.00001% winning can be worth up to 50,000$. This is very similar to the odds of winning at a casino but is actually not very different as they need to spend keys that can only be acquired using real money to buy the in-game currency. A good example of this is the Valotant and PUBG roulettes, which are basically mini-casinos inside of the game and are totally legal.
Taking advantage of that gamers are already used to games like that on their favorite games, will help you transition and direct traffic smoothly if you find an offer with a platform similar to CSGOSTASH, you can make a good profit from the gaming traffic.
Conclusion
Sometimes you will find that two audiences share the same interest, and while the offer might be exactly what they do, the fact that they’re used to something similar can cause you to convert them pretty easily.
If you want to give it a try, research for tournaments on Dota, CS:GO 2, League of Legends, or Valorant and start to promote offers related to gambling on the teams competing or just loot box gambling, you will see that the number of clicks and conversation will be higher on these moments than in others, as gamers treat these tournaments as if they were the World Cup.
Along with that, the excitement of opening a box and receiving a rare item is just like winning a bet on a sports bet or just winning the roulette. Both exploit the psychological allure of luck, randomness, and the potential reward, encouraging them to repeat that activity. Besides, CS:GO items, for example, do cost money in real life, blurring the line between gaming and gambling further. This is especially effective on a young audience, which represents most gamers nowadays.
And you expand this by getting offers on “giveaways” of free Steam games, for example, or popular videogames like Minecraft. There are many that asks you to pay for “bars”, for you to be able to participate in giveaways of free games. It’s basically gambling at its core.
